Alpha Grip have a very unique USP, they are one of the very few companies that provide the vehicles and mounts for the cameras on high grossing productions like James Bond and Game of Thrones etc. Our brief was to develop a new logo but the client then decided he wanted to update his original design, we came up with a new logo typeface that was approved and then went through the process of illustrating a ‘Lions Head’ – Version 1, the client felt this was too feminine; Version 2 the client felt this was too cuddly; Version 3 the client felt this was too aggressive and version 4 perfection! As part of the process we also created a 176 page reference manual of all the items the client supplies to the industry.
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